IRIS
PETRUZZELLIS, Luca
 Distribuzione geografica
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Continente #
NA - Nord America 3.178
EU - Europa 2.195
AS - Asia 1.691
SA - Sud America 374
AF - Africa 27
OC - Oceania 9
Continente sconosciuto - Info sul continente non disponibili 2
Totale 7.476
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Nazione #
US - Stati Uniti d'America 3.136
IT - Italia 1.148
SG - Singapore 764
CN - Cina 381
BR - Brasile 319
HK - Hong Kong 230
SE - Svezia 216
RU - Federazione Russa 161
FR - Francia 150
UA - Ucraina 131
VN - Vietnam 125
DE - Germania 120
GB - Regno Unito 74
FI - Finlandia 69
IN - India 31
PH - Filippine 24
CA - Canada 22
ID - Indonesia 18
AR - Argentina 17
BE - Belgio 17
BD - Bangladesh 16
ES - Italia 16
RO - Romania 15
TR - Turchia 14
MO - Macao, regione amministrativa speciale della Cina 13
ZA - Sudafrica 13
MX - Messico 12
PL - Polonia 12
TW - Taiwan 12
NL - Olanda 11
IE - Irlanda 9
AU - Australia 8
EC - Ecuador 8
JP - Giappone 8
MY - Malesia 8
CH - Svizzera 7
IQ - Iraq 7
OM - Oman 7
PK - Pakistan 7
AT - Austria 6
KZ - Kazakistan 6
VE - Venezuela 6
CO - Colombia 5
DK - Danimarca 5
DZ - Algeria 5
GR - Grecia 5
PE - Perù 5
SM - San Marino 5
UZ - Uzbekistan 5
LT - Lituania 4
PY - Paraguay 4
AZ - Azerbaigian 3
BO - Bolivia 3
CI - Costa d'Avorio 3
IL - Israele 3
NP - Nepal 3
PT - Portogallo 3
SA - Arabia Saudita 3
UY - Uruguay 3
AE - Emirati Arabi Uniti 2
AL - Albania 2
BB - Barbados 2
CL - Cile 2
EU - Europa 2
GY - Guiana 2
LU - Lussemburgo 2
MA - Marocco 2
MD - Moldavia 2
TT - Trinidad e Tobago 2
BA - Bosnia-Erzegovina 1
BF - Burkina Faso 1
CR - Costa Rica 1
CY - Cipro 1
CZ - Repubblica Ceca 1
GA - Gabon 1
GN - Guinea 1
GT - Guatemala 1
HN - Honduras 1
HU - Ungheria 1
LY - Libia 1
MT - Malta 1
NO - Norvegia 1
NR - Nauru 1
PA - Panama 1
Totale 7.476
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Città #
Singapore 450
Chandler 391
Jacksonville 303
Ashburn 261
Woodbridge 238
Hong Kong 222
Fairfield 215
Houston 174
Nyköping 174
Ann Arbor 151
Rome 127
Beijing 90
Bari 85
Cambridge 81
Milan 80
Seattle 78
Wilmington 76
Lawrence 75
Roxbury 73
Nanjing 67
Boardman 53
Ho Chi Minh City 53
Des Moines 51
Naples 50
New York 50
Bologna 39
Dallas 38
Los Angeles 38
Inglewood 32
São Paulo 30
Princeton 28
Hanoi 26
Brooklyn 22
Catania 21
San Diego 20
Buffalo 19
Pulsano 19
Turin 19
Palermo 18
Parma 18
Brussels 17
Hebei 17
Changsha 16
London 16
Padova 16
Genoa 15
Jiaxing 15
Santa Clara 15
Shenyang 15
Haiphong 14
Reggio Emilia 14
Brescia 13
Paris 13
Verona 13
Council Bluffs 12
Dearborn 12
Macao 12
Nanchang 12
Florence 11
Moscow 11
Rio de Janeiro 11
Salerno 11
Tianjin 11
Desio 10
Guangzhou 10
Saint-Christophe 10
Pianella 9
Vicenza 9
Dublin 8
San Jose 8
Altamura 7
Belo Horizonte 7
Chicago 7
Denver 7
Perugia 7
Pune 7
Rovigo 7
Tokyo 7
Venice 7
Caloocan City 6
Frankfurt am Main 6
Iasi 6
Jakarta 6
Johannesburg 6
Jyväskylä 6
Montreal 6
Pescara 6
Redwood City 6
Ribeirão Preto 6
Salve 6
Santa Marinella 6
Trieste 6
Auburn Hills 5
Betim 5
Brasília 5
Carpi 5
Curitiba 5
Da Nang 5
Galatina 5
Grottaglie 5
Totale 4.612
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Nome #
Comportamento del consumatore. Teoria e casi di studio 1.062
Global Risk, Local Attachment: Investigating Tourists' Staycation Intention During a Pandemic 154
Bundling, Mass Customization and Competition under Consumption Uncertainty 137
A cross cultural approach to annual report through impression management 137
Bundling, Mass Customization and Competition under Consumption Uncertainty 136
Click & experience. Just be virtually there: the effect of destination web site on tourist choice. Evidence from Italy 130
A ciascuno la sua musica. L’effetto della notorietà della musica di sottofondo sul comportamento d’acquisto nei punti vendita 128
Paradoxical effects of famous music in retail venues 126
Separate but Together: Mediterranean Identity in Three Countries 123
Retail concentrations. The shopping streets. 118
Branding relationship in financial services. paradigm shift in Mediterranean countries 116
Diving Into the Past, Forgetting About the Future? Nostalgic Advertising and Sustainable Food Consumption Behavior 115
Mobile Phone Choice: Technology Vs Marketing. The Brand Effect in the Italian Market 110
Local networks to compete in the global era. The Italian SMEs experience 107
Student Satisfaction and Quality of Service in Italian Universities 107
Illegitimate returns as a trigger for customers’ ethical dissonance 106
Aspetti evolutivi del marketing. Dall’impresa al territorio 103
Does Network matter in internationalisation decision? Evidence from Italian SMEs 101
Knowledge network in unconventional industries. The case of the agri-tourism network 98
Does taste only matter in wine consumption? Sensory branding in the wine industry 97
Configurazioni e modelli di governance dei sistemi turistici: il ruolo dell’organo di governo composito 97
Affecting consumer behaviour through retail concentration: the shopping streets 96
Destination ‘Focus Pocus’ strategies. Mass customisation to reposition sun-and-sand destinations 95
Capitolo 10: L'analisi delle forze concorrenziali 91
From Hi-tech to Hi-touch. The emotional way to technology 91
MED scale: Regional Variation in Values and Beliefs 89
LOCAL NETWORKS TO COMPETE IN THE GLOBAL ERA. THE ITALIAN SMEs EXPERIENCE 88
La valutazione della performance nella Pubblica Amministrazione 86
Place Web Promotion: The Case of the Apulian Web Portal 86
L'analisi delle forze concorrenziali 82
Caratteri e problematiche di governo dei sistemi turistici. Un possibile modello di sviluppo 82
La fiera come strumento di marketing territoriale. La Fiera del Levante di Bari” 79
Hey dee-jay let’s play that song and keep me shopping all day long. The effect of background music on consumer shopping behavior 78
Exploring the Academic Debate on Consumer Confusion and Product Imitation: A Systematic Literature Network Analysis 77
The impact of venture capital on the Italian SMEs development. In the search for a comprehensive model 77
Family entrepreneurship: opportunity or threat to network formation? Lessons learnt from agri-tourism 77
The Impact of Tour Operators on Developing New Typologies of Tourism in Italy 74
THE LOW COST OPTION IN DESTINATION COMPETITIVENESS. THE SEARCH FOR EXCELLENCE: THE APULIAN EXPERIENCE 73
Strategic alliances between Japanese-Western firms: A win-win or win-lose relationship? The case of the automobile industry 73
Educational value: Do university choices affect company performance? 73
I sistemi di vertical branding 72
Strategie di vertical branding del sistema-moda italiano di alta gamma 71
Il format diffuso: analisi dell'impatto della circolarità sulla brand retail experience 71
Sociodemographic Antecedents of Psychological Flow: Evidence from Outdoor Adventure Tourism 71
Typical Wine Choice and Consumption in Apulia 70
Revitalising Strategy in Urban Marketing: Measuring the Effects through Perceptual Mapping 70
Communication Effects about Balance Sheets by Means of Self-Reports Methods 70
null 69
Student Satisfaction and Quality of Service in Italian Universities. The Case of The University of Bari 69
Investigating Staycation Intention: The Influence of Risk Aversion, Community Attachment and Perceived Control During the Pandemic 68
Educational value: how students choose University. Evidence from an Italian University 67
Do University Choices Affect CEO Turnover and Company Performance? 66
Sensory branding e comportamento del consumatore 65
Loyalty And Customer Satisfaction In Retail Banking. The Role Of Social Network 63
Gender and Brain in the Female Entrepreneurial Process 62
The role of professional conference organizations in attracting tourism: Evidence from Italy 61
The Apulian Agribusiness: typicality vs globalisation in consumer perception 61
Country-of-origin image and consumer brand evaluation: a meta-analytic review 60
Le dimensioni spaziali del consumo: le vie dello shopping 60
Does network matter in international expansion? Evidence from Italian SMEs 59
La psicologia del consumatore 58
L’evoluzione dei consumi: scenari micro e marco economici 57
L’utilizzo dell’Information & Communication Technology come acceleratore di sviluppo delle aziende e del territorio nell’era della conoscenza 57
The verbalization of numbers: An explainable framework for tourism online reviews 56
Knowledge network in unconventional industries. The case of the agri-tourism network 55
The Apulia SMEs local approach to the global market 55
Rediscovering the Essentiality of Marketing. Proceedings of the 2015 Academy of Marketing Science (AMS) World Marketing Congress 55
Le nuove opportunità della comunicazione aziendale: Internet 50
L’annual report come strumento di marketing: un’analisi empirica 50
Standing for politics: What consequences for brands?Standing for politics: What consequences for brands? 50
Mass Customisation Strategies In Italian SMEs: Opportunity Or Threat? A Framework Analysis 49
The role of psychological flow in adventure tourism: sociodemographic antecedents and consequences on word-of-mouth and life satisfaction 49
To brand or not to brand? That is the question. Branding issues in mass customized environments 48
The effects of circular format on store patronage: An Italian perspective 48
Place regeneration towards a customer-based approach”, International Conference of the Regional Studies Association 47
Tour Operators and alternative tourism in Italy: exploiting niche markets to increase international competitiveness 44
Il ruolo delle variabili territoriali nell’evoluzione della struttura produttiva pugliese 44
Esports and Visual Attention: Evaluating In-Game Advertising through Eye-Tracking during the Game Viewing Experience 39
Impression management: a multicultural approach to annual report 36
The Effects of Companies’ Face Mask Usage on Consumers’ Reactions in the Service Marketplace 34
Tell me a story about yourself: The words of shopping experience and self-satisfaction 33
Sense Effects about Wine Consumption by Means of Self-Reports and Neuromarketing Methods 31
The multisensory experience of taste. The effects of senses and brand in wine consumption 30
Exploring user reactions to luxury brand videos on YouTube: a comparative study of influencers and brand-official channels 29
THE MEDITERRANEAN DIET STORYTELLING. AN INQUIRY INTO AN INTANGIBLE MARKETING ASSET 29
The decision to customize and its effect on brand experience 28
Strategic alliances between Japanese-Western firms: A Win-Win or Win-Lose relationship? The case of the automobile industry 27
Place Branding: sensing the difference? 27
In the name of the University: the choice to promote as a tool to influence decision-making 23
Le frontiere della tecnologia digitale e il marketing: è possibile vendere qualcosa che non esiste? 22
Indagine sul comportamento di Co- Creazione degli studenti: il ruolo della Web Communication e delle tecnologie digitali come driver per l’Università 4.0. Una review sistematica della letteratura 22
null 17
“Hey Dee-Jay Let’s Play that Song and Keep me Shopping All Day Long”. The Effect of Famous Background Music on Consumer Shopping Behavior 13
Totale 7.612
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Categoria #
all - tutte 31.522
article - articoli 0
book - libri 0
conference - conferenze 0
curatela - curatele 0
other - altro 0
patent - brevetti 0
selected - selezionate 0
volume - volumi 0
Totale 31.522
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Totale Lug Ago Sett Ott Nov Dic Gen Feb Mar Apr Mag Giu
2020/2021343 0 0 0 0 0 16 68 25 93 78 40 23
2021/2022471 11 67 4 26 16 34 19 26 30 12 84 142
2022/20231.021 123 82 90 99 99 128 14 103 148 46 51 38
2023/2024785 60 73 73 67 27 84 30 82 42 81 55 111
2024/20251.754 69 59 167 93 101 138 120 114 107 84 238 464
2025/20261.427 420 99 180 300 311 117 0 0 0 0 0 0
Totale 7.612