The Corresponding Marketing for Young Adult Adopting Childish and Hedonic Reactions During Gustatory Experience

Kidult is a phenomenon that extended all societies. A kidult person seeks leisure activities to escape reality. He perceived that as a solution to problem. This paper comes to reveal kids’ reaction for young adult during gustative hedonic experience and as result the marketing that should be adopted with him. Results show that the childish side never separates adults. Instead, he supports individual in difficult as pleasant moments. He dominates his attitude, he leads his preferences, makes it back to his memories.