Italian Universities, like any other public and private institution, are subjected to global competition. To succeed in overcoming the challenges, they must operate competitivestrategies to maintain or extend market shares, first of all across national boundaries. The aim of this paper is to analyze whether the Italian Universities have precise market strategies that allow them to be attractive to foreign countries and whether these strategies are oriented towards culturally and geographically similar countries. And then we investigate the results achieved by these strategies. The data-sets have been aggregated both by geographical area of the Italian University and by foreign destination country.Then we observed if there is a precise focus in the strategies and if these strategies bring results.At the last we tried to identify the appropriate tools to resolve any critical issues, proposing some corrective models.
Cooperation as an internationalization strategy for Italian universities
Sabrina Spallini
Membro del Collaboration Group
;Domenico ViolaMembro del Collaboration Group
;
2019-01-01
Abstract
Italian Universities, like any other public and private institution, are subjected to global competition. To succeed in overcoming the challenges, they must operate competitivestrategies to maintain or extend market shares, first of all across national boundaries. The aim of this paper is to analyze whether the Italian Universities have precise market strategies that allow them to be attractive to foreign countries and whether these strategies are oriented towards culturally and geographically similar countries. And then we investigate the results achieved by these strategies. The data-sets have been aggregated both by geographical area of the Italian University and by foreign destination country.Then we observed if there is a precise focus in the strategies and if these strategies bring results.At the last we tried to identify the appropriate tools to resolve any critical issues, proposing some corrective models.File | Dimensione | Formato | |
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