Innovation is a fundamental tool for economic development, especially for countries with economies in transition, such as Albania in the last decades. The aim of this paper is to analyze the dynamics of innovation in Albania to outline the characteristics of the innovators and what are the elements of success and causes of failure. For the analysis we use the database of the Albanian Office of Intellectual Property (www.dppm.gov.al) Through this source of information we classify the main innovative actors in the Albanian economy in terms of geographical origin, linguistic affinity and cultural similarity. Secondly, we distinguish the type of innovators, such as companies, individuals, various legal forms and other entities. Third, we analyze the sectoral specialization of the actors involved and their diversity in terms of combinations of sectors of activity. Fourthly, we illustrate the role of large companies in terms of asset size, years of market experience, corporate branding practices and others. Last but not least, we provide some management suggestions for companies operating in the Albanian market.
Scheda prodotto non validato
Attenzione! I dati visualizzati non sono stati sottoposti a validazione da parte dell'ateneo
|Titolo:||Management of intellectual property as an instrument for business development|
|Data di pubblicazione:||2019|
|Appare nelle tipologie:||4.1 Contributo in Atti di convegno|