The consumer rising attention to health problems and the need of more and more balanced and correct nutrition have led to functional foods production which, appeared for the first time in Japan in the late '80s, are now a steady segment market with good growth potential in the short and medium term. Nevertheless, in the world these products have different terminology and regulations. This paper focuses on analyzing this sector, from the late nineties to now, to better understand the changes involving the main markets and the prospects for further growth.
GLI ALIMENTI FUNZIONALI: UN MERCATO IN EVOLUZIONE
PAIANO, ANNARITA;
2012-01-01
Abstract
The consumer rising attention to health problems and the need of more and more balanced and correct nutrition have led to functional foods production which, appeared for the first time in Japan in the late '80s, are now a steady segment market with good growth potential in the short and medium term. Nevertheless, in the world these products have different terminology and regulations. This paper focuses on analyzing this sector, from the late nineties to now, to better understand the changes involving the main markets and the prospects for further growth.File in questo prodotto:
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