The chapter aims to map the place of price personalization against the broader conceptual backdrop of personalization practices in consumer law. In so doing, it looks both into the general theoretical framework of personalization and into some specific instances where other contract terms intertwine with price personalization.

Price Personalization versus Contract Terms Personalization: Mapping the Complexity

Antonio Davola
;
2025-01-01

Abstract

The chapter aims to map the place of price personalization against the broader conceptual backdrop of personalization practices in consumer law. In so doing, it looks both into the general theoretical framework of personalization and into some specific instances where other contract terms intertwine with price personalization.
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11586/542403
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