This contribution aims at providing an overview of the impact of Social Media Networking Platforms interactions on the occasion of the 50th anniversary of the Moon Landing (2019). Engagement making the most of social networking platforms in a multimodal perspective has a twofold outcome, since NASA could share their contents in order to celebrate such event; at the same time, a community of "digital enthusiasts" could gather using all language-related tools (such as hashtags), thus developing a bulk of contents that could be analysed in a linguistic perspective.
#Apollo50th: NASA’s multimodal recollection of social Media and web contents to a worldwide audience (and beyond)
Francesco Meledandri
2020-01-01
Abstract
This contribution aims at providing an overview of the impact of Social Media Networking Platforms interactions on the occasion of the 50th anniversary of the Moon Landing (2019). Engagement making the most of social networking platforms in a multimodal perspective has a twofold outcome, since NASA could share their contents in order to celebrate such event; at the same time, a community of "digital enthusiasts" could gather using all language-related tools (such as hashtags), thus developing a bulk of contents that could be analysed in a linguistic perspective.File in questo prodotto:
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