The main aim of the present research is to find a statistical method able to preview the general trend of tourism in summer time, in order to respond to the numerous requests made by the stakeholders in Basilicata (public administrations, tourist agents, researchers, and so on). There-fore there has been an enquiry, which analyzed the sensations of tourist accommodation facili-ties’ managers about a previous period and the next summer season to point out: • booking features (timing, methods, trend); • variations perceived in relationship to the same period of previous year; • forecasts on tourist presences in summer (flows, average permanence and places of origin). The statistical population of the survey consisted in the accommodation facilities in Basilicata, interviewed through a written questionnaire. The analysis was carried out according to the ac-commodation size (number of firms and beds), typologies (hotels and other facilities) and to the areas (Matera, Potenza, Maratea, Jonian Coast, Pollino and rest of the territory). The analysis carried out in the present paper has pointed out that the managers’ sensations have been quite accurate, according to both the previous period and the forecasts. The data collected have made it possible to define the aspects of tourism in Basilicata useful to make a comparison with global tendencies, but also with booking features and tourist attitudes. The variations per-ceived are helpful also to understand the traders’ sensations and the difference between these and the final data, in order to evaluate the forecasting, planning and entrepreneurial capability of tourism agents, fundamental to improve tourism in Basilicata.

Il turismo in Basilicata secondo la percezione degli operatori

D'OVIDIO, Francesco Domenico;
2012-01-01

Abstract

The main aim of the present research is to find a statistical method able to preview the general trend of tourism in summer time, in order to respond to the numerous requests made by the stakeholders in Basilicata (public administrations, tourist agents, researchers, and so on). There-fore there has been an enquiry, which analyzed the sensations of tourist accommodation facili-ties’ managers about a previous period and the next summer season to point out: • booking features (timing, methods, trend); • variations perceived in relationship to the same period of previous year; • forecasts on tourist presences in summer (flows, average permanence and places of origin). The statistical population of the survey consisted in the accommodation facilities in Basilicata, interviewed through a written questionnaire. The analysis was carried out according to the ac-commodation size (number of firms and beds), typologies (hotels and other facilities) and to the areas (Matera, Potenza, Maratea, Jonian Coast, Pollino and rest of the territory). The analysis carried out in the present paper has pointed out that the managers’ sensations have been quite accurate, according to both the previous period and the forecasts. The data collected have made it possible to define the aspects of tourism in Basilicata useful to make a comparison with global tendencies, but also with booking features and tourist attitudes. The variations per-ceived are helpful also to understand the traders’ sensations and the difference between these and the final data, in order to evaluate the forecasting, planning and entrepreneurial capability of tourism agents, fundamental to improve tourism in Basilicata.
2012
978-88-386-9078-5
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11586/68088
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